The flyer production is a quick turnaround product that requires a specific type of file format. If you do not comply to the recommended file formats you are in danger of missing your spot on the gang run.

It is important that your filenames indicate which is the front and back; ie "front.eps" or "back.eps". For multiple versions of files, name the files as front1.eps, front 2.eps, etc.

All images must be in CMYK color mode. Grayscale images can be used. Spot or Pantone colors are not available on the flyer gang runs.
The gang run flyers are not a color critical product. This means that jobs may be influenced by other jobs on press and that a reprint of a flyer will not match exactly the previous print. If you need color critical reproduction contact a sales representative about securing a custom run for your order.

-If an Illustrator file contains a RGB image, the file will be converted to CMYK in Photoshop
-If a RGB photoshop image is provided, the file will be converted to CMYK
-All Pantone or PMS colors will be converted to CMYK
-If an Illustrator gradient contains a Pantone the file will not print on press as it looks on screen
-Not all CMYK conversions of Pantone colors match. Reference the Pantone Spot to Process Guide
-Black will be converted to a rich black when necessary

For flyers NO bleed is necessary. Build the file to the actual dimension of the card. This is because the flyers are gang-run, which means that multiple flyers are printed alongside each other on a single sheet of paper. When we cut the sheets down into separate flyers, we trim each card slightly inward of its printed edges; this ensures that no individual card ends up with part of its neighbor's design.

For business cards a .25 inch bleed on each side is necessary if a color other than white is to extend off the four sides. If no bleed is desired (ie, the background of the business card is white), the file may be built to the cut specifications (3.5 inches wide by 2 inches high). This will give us enough tolerance for cutting purposes to ensure that no white borders appear around the edge of your cards.

Please keep all type a minimum of 1/8 inch away from the edges for both flyers and business cards to ensure no type is trimmed off when the cards are cut. Any type closer than 1/8 inch to any edge is considered a trim violation and a waiver will be required to run your file. Please note this affects borders as well. If your design has borders, please set up your file with crops and bleeds and account for the larger size with your sales rep.

Whenever any areas of black are being used (any design element or larger than 20 point fonts), please use a rich black rather than a single-color black. A good mix is 45 Cyan, 35 Magenta, 20 Yellow, 100 Black.

If you are using black type over a colored background in Illustrator or Freehand, please set the type to overprint. NEVER set white type to overprint. It can cause elements to disappear on press.

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